In 2017, Mexx International acquired all IP rights of the former lifestyle brand Mexx. In doing so it became owner of the many MEXX trademarks for clothing and bed linen. The mark had been sublicensed for bedding until 2015.Globa Sleep has taken over the estate and assets from the bankrupt Mexx Bedding. Globa Sleep offers box spring and mattresses through Facebook and LinkedIn pages of the former company and the website <mexxbedding.nl>. After a summoning of Mexx International to stop this use, Globa Sleep states it will change the trade name and domain. But after a few months there is still plenty to be found online, so a lawsuit is quick to follow. »trademarks
When consumers are bothered by the content of advertising, they can file a complaint with “the Dutch Advertising Code Committee”. This is easy and free of charge. Fortunately, complaints are first assessed by the committee’s chairman, so most foolish complaints are quickly rejected.The new ASN commercial ‘habitual animal’ received a lot of praise. The commercial discusses banking from a very different perspective and is executed simply brilliantly. For years, ‘habitual animal’ has been doing its banking business with 'the same tie'. When he discovers that 'tie' makes money on things that are bad for nature and animals, he switches to ASN. »advertising-law
Domain names are registered on ‘first come, first served’ basis. This created a new phenomenon called: domain name hijacking. Quickly register domain names with names of famous people or famous brands with the aim of selling them for a lot of money. To stop this, the UDRP was invented, a quick and cheap procedure to reclaim a domain name. The UDRP is still very popular, but sometimes not the best route in a conflict, as became clear by the case of <mediawebshop.nl>. »internet-online-branding
As opposed to the match in the Champions League, Bayern Munich did end up on top in the competition for its logo this year. In 2002, the FC BAYERN MUNCHEN logo was registered in black and white in the EU as a device mark for almost all goods and services. A smart move, because that way the logo can be turned for profit. Many of the club’s sponsors (including a beer brewer) bring products to the market with the logo ride along on the popularity of the team. The logo consists of the name with the pattern of the Bavarian flag in the middle. When another Bavarian brewery comes up with a similar logo, the football club objects »trademarks
A professional illustrator is commissioned by a Dutch broadcasting company to make a silhouette drawing of a Santa-Claus figure seated on horseback. A few years later, this image (be it mirrored or not) finds its way onto gift-wrapping paper (beside other drawings). The wrapping paper can be purchased online. The vendor also claims having the copyrights on this design. Because the image was used without permission and because of the unjust copyright claim, this forms an infringement of the copyright and personality rights of the original creator. The damage is estimated at € 5.000, -. So far it’s a simple / clear case. »copyright
MENTOS has been selling chewing gum under the name MENTOS PURE FRESH for several years. In order to protect her rights MENTOS has registered the following trademarks: the logo MENTOS PURE FRESH, the logo MENTOS PURE FRESH 3 and a figurative depiction of the word PURE.
Defendant sells chewing gum under the trademark DENTYNE PURE and has registered its logo as a trademark.
Infringement or not?