Trademark news

Published promotional video lethal to Community Design Petsbelle scratching post

Petsbelle designs, produces and markets scratching posts. In order to protect the design of its products, the company applies for European design protection. There are two important requirements for a European design registration. A model must be novel and have its own character. Novelty is often a problem. Many companies first want to test the waters before incurring the costs to claim their rights. In the European Union it is therefore possible to claim design rights up to twelve months after first disclosure. However this grace term is hard. » design-law

Chinese scooter lethal for Multimox - novelty European Union designs

Many companies register the design of new products in the EU with a Community Design. This allows counterfeiting to be tackled easily and the company maintains a monopoly on this design. However not every design can be claimed just like that. The design must be novel and have its own character (something creative). However, this requirement of novelty applies worldwide and the authorities in the EU do not actively check this. So the applicant should always check first with the design team (or the manufacturer) if the design is actually new. If this is not the case, third parties can easily cancel the rights. » design-law

End of Crocs model protection

The outer appearance of a product can be claimed with a registered design. There are two requirements for this. The design must be novel and have an individual character. The requirement of novelty often forms a problem. At the product launch, it is not immediately clear whether the product will become a success. That is why in the EU one can still apply for a registered design for up to 12 months after the first publication, but this is a very tough deadline. » design-law

Queengarden motorbike infringement of European design Honda

Until a few years ago design law was of minor importance in the Benelux. Those days are over now. Over the last few years multiple decisions have been issued based on registered EU designs, like in this Honda case. Honda has protected the shape of its HONDA MSX125 as a registered EU-design. A Belgian distributor introduces a similar design on the market and the case is taken to court. » design-law

The world upside down - Blokker tent design infringement Zhengte tent

It is a common thought among entrepreneurs that IP rights have no value in China. Nowadays, this (mis-) conception is completely outdated. In 2015 Chinese companies filed more than a million patent applications (a third of the total amount of 3 million patent applications worldwide). Whereas American and Japanese companies filed half a million applications each. China is also the number one country regarding trademark registrations. In 2015 a vast number of 2.8 million trademark applications were filed in China. As a result, an increasing number of Chinese companies can be found in the court of law as the demanding party in trademark infringement cases. » design-law
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PURE - MENTOS

MENTOS has been selling chewing gum under the name MENTOS PURE FRESH for several years. In order to protect her rights MENTOS has registered the following trademarks: the logo MENTOS PURE FRESH, the logo MENTOS PURE FRESH 3 and a figurative depiction of the word PURE. Defendant sells chewing gum under the trademark DENTYNE PURE and has registered its logo as a trademark. Infringement or not?
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